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Apr 4, 2021  |  Reading Time: 2 minutes

It seems that just about everyone is trying to sell something online today, and the competition is much stronger today than ever, including the UAE e-commerce market. So with all the competitors out there, how do you decide which tactics will

Mar 28, 2021  |  Reading Time: 2 minutes

There are various ways to make your business stand out online. One of these ways that might be unknown is emojis to your SEO content marketing strategy. Why use emoji? It makes your search listing stand out When people make a purchase

Mar 21, 2021  |  Reading Time: 2 minutes

Research shows that e-commerce sales amounted to more than $3.5 trillion in 2019 with a projection to reach $6.5 trillion by 2023. This only means that the influence of e-commerce will be far greater moving forward than it has ever been before. So

Mar 14, 2021  |  Reading Time: 2 minutes

Content marketing and search engine optimisation (SEO) are both important parts of digital strategy. Adding SEO into your content marketing strategy will generate favourable results and is essential for organisations to compete in this digital landscape. Read on through the

Mar 10, 2021  |  Reading Time: 2 minutes

Do it yourself (DIY) is often associated with work in or around the house, reparations, or quick fixes. However, not many people would associate DIY with online campaigns. This is actually a surprise. Why? Because a lot of people are putting

Mar 7, 2021  |  Reading Time: 2 minutes

What Is Google Tag Manager (GTM)?   Google Tag Manager is a free tool from Google that allows you to deploy various tags to your website. Some good examples of a tag would be Google Analytics tracking code, Google Analytics event codes,

Mar 4, 2021  |  Reading Time: 2 minutes

A quick intro to the announced core update: The core web vitals becoming a ranking signal will include a factor called Page Experience. So what does Page Experience means? As per Google, page experience is a set of signals that gauge how users

Feb 28, 2021  |  Reading Time: 2 minutes

A lot of small business owners underestimate the benefits of PPC (Pay-per-click). As a result, they miss out on a big opportunity to grow their business online in a controlled and profitable manner.   What is PPC?   PPC stands for pay-per-click advertising. It’s