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Digital Marketing – Where to Start?

Sep 27, 2022  |  Reading Time: 2 minutes

Marketing your company online is essential. Internet usage has almost doubled over the past decade and this shift has massively affected how people interact with businesses. Generally, digital marketing refers to any online marketing efforts such as email marketing, pay-per-click advertising, social media marketing, local […]

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How to Promote Events Using Paid Search & Social Ads

Sep 23, 2022  |  Reading Time: 2 minutes

Several countries worldwide are starting to open their doors to big events where gathering large crowds is inevitable. Event organizers, brands, and even social media agency Dubai are hard at work in promoting different kinds of events, especially in-person gatherings which are more challenging since […]

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5 White Hat SEO Techniques to Double Your Search Traffic

Sep 19, 2022  |  Reading Time: 2 minutes

Search engines, especially Google, change so often to adapt to the changes in the behavior of internet users. Because of these frequent changes, even the best SEO agency in Dubai need to continuously polish their skills and learn about new techniques to keep their websites […]

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Advantages of Using an Agency to Manage Google AdWords Campaign

Sep 12, 2022  |  Reading Time: 2 minutes

A lot of businesses turn to online advertising agencies for their expertise and specialized knowledge. Larger companies might employ digital marketers to keep “everything in-house”. SMEs may not have their own marketing department, so, they probably need the depth of expertise an agency can provide. […]

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Voice Search SEO Matters for Your Online Business

Aug 31, 2022  |  Reading Time: 2 minutes

SEO is continuously changing, and businesses need to stay informed about these changes. In addition to being mobile-friendly and other current SEO strategies, the next thing that is projected to come in Google’s prioritization is the voice search readiness of websites. What is Voice Search? […]

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Search vs. Display: Which Network Should You Use for Best Results?

Aug 24, 2022  |  Reading Time: 2 minutes

Unlike other forms of advertising, online advertising is measurable! Pay-per-click advertising on Google is one of the essentials of modern marketing. However, Google is not so straightforward, and to advertise effectively, businesses should know which network works best in achieving their goals. Each online marketing […]

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Website Facelift or Complete Redesign

Aug 19, 2022  |  Reading Time: 2 minutes

The wrong website can harm your business. With poor design and frustrating functionality, the site communicates that your business is outdated, irrelevant, or inept. On the other hand, the right website can grow your business and establish your credibility. Modern consumers know the service they […]

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Why Having A User-First Approach To SEO Is Important

Aug 10, 2022  |  Reading Time: 2 minutes

Whether you’re a regular user or you work with the best SEO company in Dubai and are knowledgeable about the best SEO practices, there’s no denying that user experience plays a crucial role in improving your website’s performance. Your website’s design and usability are also […]

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How TikTok’s Search Algorithms Power Content Discovery

Aug 8, 2022  |  Reading Time: 2 minutes

TikTok has a massive audience and understanding how its algorithm works can do wonders for brands and digital marketing agency Dubai who are planning on using the platform to advertise. TikTok already clarified that the content which appears on every user’s For You page is […]

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Importance of a Company Newsletter

Aug 1, 2022  |  Reading Time: 2 minutes

Maintaining contact with customers is a must for businesses, and one of the most effective methods is a newsletter. Offering helpful, useful, free information and tips can be a great marketing tool. Most newsletters are used as a powerful tool in the post-purchase loop. The […]

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