Digital Marketing – Where to Start?

Marketing your company online is essential. Internet usage has almost doubled over the past decade and this shift has massively affected how people interact with businesses.

Generally, digital marketing refers to any online marketing efforts such as email marketing, pay-per-click advertising, social media marketing, local SEO services, and even blogging.

How do you get started with Digital Marketing?

Without a doubt, digital marketing is a wide field. If you know nothing about it, it is easy to get lost in the noise, waste all your efforts, and have little results to show for it.

On the other hand, if you do digital marketing the right way and choose the right digital marketing agency to work with, you can increase your customer base, grow your digital presence, and ultimately thrive as a business.

Getting started with digital marketing is not as easy. Why? Nothing in digital marketing stays the same for very long. Algorithms often change; competitors join the industry, the market demand shifts due to technological advances or new platforms appear which are there to stay e.g., TikTok.
The best way to start digital marketing is to start with determining the basic requirements and allocating a budget.

Basic requirements would be a mobile responsive website and one or two social media channels relevant to your business or to your clients.
After which you should invite a professional digital media agency with a long track record and ample experience in online marketing.
Invite several agencies to give you an overview of how they perceive your company, what they would suggest, how they would go about it the time frame they envision, and the budget you would require.

With this information chose the company which speaks your language and understands you and your needs best.
Creativo is 22 years in the market and has seen all kinds of changes and experience in nearly all industries represented in the UAE. Reach out if you are looking for advice on digital meetings or anything Internet related.