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May 6, 2022  |  Reading Time: 2 minutes

Google has recently announced that it will be sunsetting Universal Analytics in July 2023. This means that all marketers and online marketing agency in Dubai and around the world only have a few weeks to transition tags and report settings

Aug 1, 2021  |  Reading Time: 2 minutes

What Is Search Engine Marketing? Search engine marketing (SEM) is one of the many digital marketing strategies used to increase the visibility of a website in search engine results pages. While the industry term once referred to both organic search activities

May 5, 2019  |  Reading Time: 2 minutes

Nowadays, a lot of businesses turn to advertising agencies for their expertise and specialized knowledge. Small businesses, in particular, may not have their own marketing department, so, they probably need the depth of expertise an agency can provide. Some digital